1 What is the Internet? The Internet is an international system of computers connected or linked together. It is world wide and accessed by individuals through personal systems.
2 What is a web-page? A page on the web (Internet) is a single document. It can contain text, pictures, video, graphics and even music. Individuals in a browser, or a program that displays web pages view it.
3 What is a URL? Uniform Resource Locator, a "web address" is the unique address for your web page.
4 Who can view my web page? Anyone with Internet access and a browser, a program which views documents on the Internet, world wide.
5 Why should I have a web-site? Estimates and projections put Internet sales at $1 billion in the next year, and 12 billion by the year 2000. The Internet is widely used now but the possible growth in the next few years in astronomical. No one knows how accurate they will be but we do know the amount of people turning to the web grows daily. I believe Internet advertising has the potential to be as accessible as any method.
6 How could my business benefit from it? Customers look in search engines, "yellow pages" of the Internet to find goods and services. They look by business category, products or services. The key is to use as many descriptive words in your search engine registration. You have the possibility to enter this new era of advertising on the ground level.
7 How will my customers find my site? There are three main ways for people to find your site:
A Register with search engines & directories. (Like yellow pages)
B Domain Name (www.yourname.com) easy for people to remember.
C Market your address on business cards, flyers, letterhead, brochures,
etc.
8 Why should I have a world wide page when I target a localized
market? Ever-increasing amounts of people are turning to the Internet
every day. A large percentage of local people, possible customers, have
Internet access, either at home or work. It is also the availability of
bringing your advertisement to their home. It is easy for them to "browse"
your page in a comfortable, non-pressure situation. This is your chance
to convince them you are the top in your field, their best choice.